The Challenge: A Successful Coach Seeking Clarity Jules Whale, founder of Jules Whale Life Coaching, approached me in April 2025 feeling genuinely stuck. Despite running a profitable coaching practice, she lacked clear direction for her business future. Jules...
Case Studies
Mentoring Case Study: From Overwhelmed to Organised
How Strategic Mentoring Helped a Construction Business Owner Reclaim His Life Client background and context Oliver Wyatt runs a successful entrepreneurial property improvement company, Champion Projects, based in Poole, Dorset. After 10 years in business, he had built...
Mentoring Case Study: A Business Transition
From Succession Uncertainty to Strategic Success When Dorothy Brown first contacted me in summer 2022, she had a clear goal but no roadmap. As Managing Director of Even Keel Solutions Limited, an insolvency practice based in Dorset, she wanted to retire but didn't...
Mentoring Case Study: Grounded and Focused
How Regular Mentoring Keeps Solo Business Owners Grounded and Focused Running a business from home as a solopreneur can be an isolating experience. Without colleagues to bounce ideas off or a manager to provide direction, it's easy to get stuck in your own head,...
Business Support Case Study: The Partnership Approach
Client background Clare Norman is a Master Certified Coach (MCC) with the International Coaching Federation (ICF), a Mentor Coach and a Certified Coach Supervisor. With over 25 years of experience in maximising individual, team, and organisational effectiveness,...




